Awareness & Publicity 2009

Awareness
Events
Publicity

Awareness:

February

 10th
  • Interview at Santam Legal Department, Brackenfell - office radio

 14th
  • Valentine emailer sent out to database, related organisations, coordinators, etc

 19th
  • Doctors Trip (Medical Talk)to Port Elizabeth

 16th - 20th
  • Awareness Stand at Wits Medical School, JHB

 20th
  • Wellness Day at Proctor and Gamble, JHB

 27th
  • Awareness talk with students of CPUT, Bellville Campus

 25th - 28th
  • Krugersdorp Netcare Hospital awareness stand at Randfontein Show, ODF signage & information displayed


March



 7th - 11th
  • Stand at the SA Society of Anaesthesiologists congress, KZN

 11th
  • Stand with WP Blood Donor Clinic, Monte Vista

 12th
  • World Kidney Day: RSG on-air promo

 13th
  • Awareness Talk with Department of Public Works, KZN

 21st - 22nd
  • Stand at the Surgical Update Congress, UCT

 24th
  • Awareness Talk with The Business Network, Edgemead
  • Stand with WP Blood Donor Clinic, Westridge, Mitchellsplain

 27th
  • Wellness day at Point Break, Bellville

April



 16th
  • Stand with WP Blood Donor Clinic, Parow

 17th - 19th
  • Blue Route Mall "We Care" Expo

 20th
  • Awareness talk at Compassionate Friends meeting, Somerset West
  • Awareness talk at Bloemhof Girls High School, Stellenbosch

 24th
  • Physicians Refresher Course, Somerset West
  • Aerosud Wellness Day, JHB


 29th
  • Awareness talk at Thompson Travel, JHB


May



 5th
  • Awareness Stand at Primedia, Green Point

 8th
  • Awareness Stand at Mercedes Benz, JHB

 13th
  • Awareness Talk at Baragwaneth Hospital to WITS ECHO students, JHB

 18th
  • Awareness Talk at Afrikaans Boys High School, Pretoria
  • Stand with WP Blood Donor Clinic, Grassy Park

 20th
  • Awareness Stand at Avis, JHB

 21st
  • Stand at Transplant Sports Association Golf Day


June



 5th
  • Wellness Day at UTI, JHB

 17th
  • Awareness Talk at RMB Private Bank, Rondebosch
  • Awareness Stand at Deneys Reitz, Cape Town

 23rd
  • Awareness Stand at Allan Gray, Cape Town


July



 2nd
  • Awareness Talk in Hermanus

 14th
  • Awareness Talk at Good Hope Rotary, Cape Town

 17th
  • Awareness Talk at Ithemba Labs, Cape Town

 20th
  • Awareness Talk at Onderstepoort, Pretoria

 29th
  • Awareness Talk at Sasol Technology, Rosebank


August



 3rd - 7th
  • Awareness week and Gala evening in Klerksdorp

 3rd
  • Awareness Stand at Cape College, Crawford Campus

 4th
  • Awareness talk at Asser Maloka High School, grade 12 learners

 5th
  • Awareness Stand at Cape College, Pinelands Campus
  • Awareness talk at Natal Bypass Club, KZN
  • Wellness day at Telesure Holdings, JHB

 6th
  • Wellness day at Netcare Head Office, JHB

 7th - 10th
  • Stand at the ASSA and Sages Congress, CTICC

 11th
  • Awareness stand at Groote Schuur Hospital Open Day

 12th
  • Wellness day at Discovery, JHB

 13th
  • Wellness Day at Bateman, JHB

 14th
  • Awareness talk at Transnet, Bellville
  • Wellness day at Gauteng Legislature

 16th
  • Stand at the Critical Care Congress, Sun City

 17th
  • Wellness day at Standard Bank Head office
  • Awareness talk at church in Soweto

 18th
  • Awareness talk at Heart Patient Support Group Meeting
  • Awareness talk at McCarthy, JHB

 24th
  • Awareness Talk at Table Bay Rotary

 26th
  • Awareness stand at Rhodes University, Grahamstown

 28th
  • Awareness talk at Dental Study Group, JHB

 29th
  • Awareness day at Cresta Shopping Centre with Blackheath Rotary


September



 3rd - 6th
  • Awareness stand at the Homemakers Expo, CTICC

 8th
  • Awareness talk to students at Norwood Primary, JHB

 17th
  • Awareness stand at Blaauwberg Hospital, CT

 24th - 25th
  • Stand at the SA Transplantation Society Congress, Spier


October



 2nd
  • Wellness day at US Embassy, CT

 21st
  • Wellness day at Standard bank, CT


November

 5th

  • Awareness talk at Transnet, Bellville CT

 12th
  • Wellness day at Stikland Hospital, CT

 13th
  • Awareness talk at Novartis, JHB

 15th
  • Awareness talk at Edgemead Lions Club, CT

 18th
  • Wellness day at Citigroup, JHB

20th
  • Wellness day at CTICC, CT

 24th - 26th
  • Stand at the ENC Congress, CTICC


December



 1st
  • Wellness day at Edward Nathan Sonnenberg, CT & JHB

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Events / Promotions:
  • 14 February: - Valentines emailer
  • 12 March: - World Kidney Day - RSG on-air promo
  • 4 April: - ODF / Spar Easter Egg Hunt and family day
  • 28 April: - Organ Procurement Skills Training Workshop, Cape Town
  • May: - Mothers Day Press Release
  • 25 - 28 June: - Somerset West Mall Charity Book Sale
  • 31 July: - Corporate Civvies Day
  • AUGUST: ORGAN DONOR MONTH
    • Build a Bear Workshop - awareness stands:
      • 1 August: Clearwater Mall (Jhb)
      • 8 August: Canal Walk (CT) & Menlyn Park (Pretoria)
      • 9 August: East Rand Mall (Jhb)
      • 15 August: Gateway Theatre of Shopping (Dbn)
      • 22 August: V&A Waterfront (CT)
      • 23 August: The Pavilion (Dbn)

    • 3 - 7August: - College of Cape Town Wellness Week
    • 6 August: - RSG Radiothon
    • 13 August 2009: My sister's Keeper JHB Preview at Monte Casino
    • 17 August 2009: ODF Annual General Meeting, Cape Town
    • 20 August: - Johannesburg Tribute Day
    • 23 August: - Cape Town Tribute Day
    • 29 August: - Pretoria Tribute Day and Fun walk with the theme Celebrate Life
    • 27 - 30 August: - Cavendish Square Shopping Centre Charity Book Sale

  • 3 - 6 September: - Homemakers Expo
  • 25 October: - World's Biggest Walk, Cape Town & Johannesburg
  • 3 December: - National Transplant Day & 42nd Anniversary of the 1st heart transplant

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Publicity:

The following is a breakdown of media coverage on organ donation and transplantation in 2008:



Medium:

Details of Medium:

Region:

Date

Details of piece:

Website

Elixir Emergency Medical Bracelets


Ongoing

Link to the ODF's website

Website

Life IQ


Ongoing

Link to the ODF's website

Website

National Renal Care


Ongoing

Link to the ODF's website

Health Calender

Exxaro


2009 Health Calendar

ODF Details

Radio

Lesedi FM

Gauteng

8 January 09

General organ donation

Radio

Cape Talk / Radio 702

Gauteng & Western Cape

22 January 09

Dr Steyn 10pm - 11pm - general interview

Magazine

Heart magazine

Nationwide

Autumn issue

Organ Donation, Melinda Steyn awaiting a heart & Mrs Naidoo - donor family

Newspaper

Sandton Chronicle

Gauteng

16 February 2009

Article on the BioNic Project

Newspaper

Rosebank Gazette

Gauteng

16 February 2009

Article on the BioNic Project

Newspaper

Kilarney Gazette

Gauteng

17 February 2009

Article on the BioNic Project

Newspaper

Fourways

Gauteng

17 February 2009

Article on the BioNic Project

Radio

Radio Namaqualand

Western Cape

18 February 2009

General organ donation - Dr Elmi Muller

Newspaper

The Times

Gauteng

18 February 2009

General organ donation

Radio

YFM

Gauteng

4 March 2009

Youth Discussion on Organ donation

Newspaper

Daily News

KwaZulu Natal

5 March 2009

Our son died for nothing - organs weren't used

Radio

CHAI Radio - Jewish Community Station

Gauteng

5 March 2009

General Organ donation - Lizette

Radio

RSG

Nationwide

11 March 2009

Lizette Mouton was interviewed

Radio

RSG

Nationwide

12 March 2009

World Kidney day awareness

Radio

Metro FM

Nationwide

12 March 2009

Kidney Failure & Organ Donation - Dr Jacobs

Radio

Cape Talk & KFM

Western Cape

12 March 2009

World Kidney Day & organ donation

Newspaper

PE Express

Eastern Cape

18 March 2009

Student dies in Taxi and donates






Newspaper

City Press

Gauteng

22 March 2009

General organ donation and details

Newspaper

Weekend Post - PE

Eastern Cape

23 March 2009

Student dies in Taxi and donates

Newspaper

Herald

Eastern Cape

24 March 2009

Student taxi victim did not die in vain

Radio

Highveld Stereo

Gauteng

25 March 2009

Blurb for Cape Epic Race and Organ donation.

Magazine

Heart magazine

Nationwide

Autumn issue

Organ Donation, Melinda Steyn awaiting a heart & Mrs Naidoo - donor family

Newspaper

Sunday Times

Nationwide

29 March 2009

Organ Donation - recipient, donor family, stats etc

Magazine

Transplant News

Nationwide

March/April 2009

Organ Donor Foundation

Newspaper

Sunday Rapport

Nationwide

12 April 2009

Organ donation & ODF Details

Radio

Tobelo FM

Gauteng

29 April 2009

Kate Seboni was interviewed

Radio

702 Radio

Gauteng

30 April 2009

General organ donation - Annette Otto was interviewed

Newspaper

Die Beeld

Gauteng

8 May 2009

Mothers Day Miracle Article

Newspaper

Daily Sun

Western Cape

8 May 2009

Mothers Day Miracle Article

Newspaper

Cape Times

Western Cape

8 May 2009

Mothers Day Miracle Article

Newspaper

Daily Voice

Western Cape

8 May 2009

Mothers Day Miracle Article

Newspaper

Cape Argus

Western Cape

8 May 2009

Mothers Day Miracle Article

Newspaper

Killarney Gazette, Rosebank

Gauteng - Community

8 May 2009

Mothers Day Miracle Article

Newspaper

The Sowetan

Gauteng

8 May 2009

Mothers Day Miracle Article

Newspaper

Illanga News

Kwazulu-Natal

14 May 2009

Mothers Day Miracle Article

Radio

Kovsie FM


15 May 2009

Mothers Day Miracle story and ODF Details - Sam

Radio

East Coast Radio

Kwazulu-Natal

15 May 2009

Organ donation and durban
recipient interview - Sam

Radio

East Coast Radio

Kwazulu-Natal

17 May 2009

Repeat interview

Radio

Kingfisher Radio

Eastern Cape

18 May 2009

General Organ Donation interview - Marci Faurie

Internet

East Coast Radio Blog page


May 2009

Mothers Day Miracle Story

Internet

5FM Radio


May 2009

Mothers Day Miracle Story

Magazine

Drum

Nationwide

21 May 2009

Kidney Recipient running in marathon

Radio

Motsweding FM

North West

21 May 2009

General Organ donation interview - Kate Seboni

Magazine

Your baby

Nationwide

August Issue

Organ Donation Blurb with ODF details

Newspaper

Weekend Post

Eastern Cape

19 June 2009

Liver recipient story and ODF Details

Magazine

Clicks Magazine

Nationwide

May/ June 2009

General Organ donation with ODF details

Magazine

Heart Magazine

Nationwide

May/ June 2009

General Organ donation article + Gird sibling story

Magazine

Exxaro Staff Magazine

Gauteng

May/ June 2009

General Organ donation with ODF details

Magazine

Sarie

Nationwide

June/July 2009

Fathers Day story

newspaper

Herald Newspaper

Eastern Cape

June 2009

Kids awaiting story and ODF Details

Newspaper

Weekend Post

Eastern Cape

19 June 2009

Liver recipient story and ODF Details

Radio

Highveld FM

Nationwide

23 June 2009

General organ donation

Radio

SAFM

Nationwide

30 June 2009

Organ donation awareness

Radio

SAFM

Nationwide

2 July 2009

Organ donation awareness

Radio

Voice of the Cape

Western Cape

15 July 2009

General Organ donation

Newspaper

Germiston City News

Gauteng

22 July 2009

Organ Donor Month

Radio

702 Radio & Cape Talk

Nationwide

28 July 2009

Organ donation and cultural beliefs - Alomah Matsie Pooe

Newspaper

Algoa Sun Newspaper

Port Elizabeth

28 July 2009

Organ donor month & Recipients story

Radio

Kaya FM

Gauteng

29 July 2009

Organ donation - Kim Crymble

Radio

SAFM

Nationwide

29 July 2009

Kidney Recipients & ODF Details - Kim Crymble

Radio

East Rand Radio

Gauteng

29 July 2009

Civvies day interview

Newspaper

The Go - Community

East London

29 July 2009

Organ donor month

Radio

Kfm/Cape Talk

Western Cape

31 July 2009

Philippa and Lizette Mouton - organ donor month in English and Afrikaans snippet

Magazine

Runners World

Nationwide

August Issue 2009

ODF Advertisements

Magazine

Indwe Magazine

Nationwide

August Issue 2009

ODF Advertisements

Magazine

Buzy Body

Nationwide

August Issue 2009

ODF Advertisements

Magazine

Today Magazine

Nationwide

August Issue 2009

ODF Advertisements

Magazine

Finesse

Nationwide

August Issue 2009

ODF Advertisements

Magazine

Seventeen

Nationwide

August Issue 2009

ODF Advertisements

Magazine

Living and Loving

Nationwide

August Issue 2009

Organ donor Month

Magazine

Your baby

Nationwide

August Issue 2009

Organ Donation Blurb with ODF details

Magazine

Skyways (SA Airlink)


August Issue 2009

Organ donor month

Magazine

Joy Magazine

Nationwide

August Issue 2009

Organ Donor Month

Radio

Kingsfisher FM

Port Elizabeth

August 2009

Radio Advertisements

Radio

Radio Today

Gauteng

August 2009

Radio Advertisements

Radio

Radio Rosestad

Bloemfontein

August 2009

Radio Advertisements

Newspaper

Bloemnuus

Bloemfontein

August 2009

Organ donor month


Grocotts Mail

Grahamstown

August 2009

Recipient story & organ donor month

Newspaper

Vaalnuuwsblad


August 2009

Organ donor month

Newspaper

Ster Newspaper

Vaal Triangle

August 2009

Organ donor month

Newspaper

The Post


August 2009

Organ donor month

Magazine

Healthy Times (TLC)


August Issue

Organ donor Month

Magazine

You Pulse Magazine

Nationwide

August Issue

General donation

Magazine

Huisgenoot

Nationwide

August 2009

Organ donor month

Newspaper

Daily Dispatch

Port Elizabeth

August 2009

PE Recipient story

Staff Magazine

Sasol - Techno

Staff

August 2009

Organ donor Month

Newspaper

Die Burger

Gauteng

August 2009

Organ Donor Month

Newspaper

Beeld

Gauteng

August 2009

Organ donor month

Newspaper

Business Today


August 2009

Organ donor month

Newspaper

Kroonnuus Newspaper

Gauteng

August 2009

Organ donor month

Radio

Radio Pretoria

Gauteng

August 2009

Organ donation interviews

Radio

Algoa FM

KZN

August 2009 - what's on Diary

Organ donor month

Newspaper

The Witness

KZN

Throughout August

ODF Advertisements

Newspaper

Cape Argus

Western Cape

Throughout August

ODF Advertisements & ODF Article

Newspaper

Cape Times

Western Cape

Throughout August

ODF Advertisements

Magazine

Men's Health

Nationwide

August & Sept. 2009

ODF Advertisements

Magazine

Femina

Nationwide

June / August Issue

Organ donor Month

Magazine

WeighLess


July / August Issue

Organ donor month

Newspaper

Sondag Newspaper

Gauteng

2 August 2009

Organ donor month & Interviewed Lizette Mouton

Radio

Radio Rosestad

Bloemfontein

3 August 2009

ODF Interview - Dalene van der Merwe

Radio

Inkwekesi Radio

National

5 August 2009

General organ donation interview - Kate Seboni

Newspaper

Elandnuus

Northern Cape

7 August 2009

Kimberley Recipient story

Newspaper

Daily Sun

Gauteng

7 August

Patient awaiting and organ donation

Magazine

Vrouekeur

Nationwide

7 August 2009

Organ donor month

Newspaper

Independent Newspaper

Gauteng

8 August 2009

Organ donor month

Radio

Tobela FM

Nationwide

11 August 2009

General organ donation interview - Kate Seboni

Radio

Lesedi FM

Nationwide

12 August 2009

General organ donation interview - Kate Seboni

Newspaper

Krugersdorp News

Krugersdorp

12 August 2009

Organ donor month

Newspaper

PE Express

Port Elizabeth

12 August 2009

Organ donor month

Radio

Radio Rippel

Gauteng

13 August 2009

General organ donation interview - Annette Otto

Newspaper

The Witness

Kwazulu- Natal

14 August 2009

Organ donor Month

Newspaper

Northcliff Mellville News

Gauteng

14 August 2009

Organ donor month

Newspaper

Mossel Bay Times

Mossel Bay

18 August 2009

Organ donor month

Radio

Motswebing Radio

Gauteng

18 August 2009

General organ donation interview - Kate Seboni

Radio

Lesedi FM

Nationwide

20 August 2009

General organ donation interview - Kate Seboni

Radio

Radio Namibia

Namibia

20 August 2009

General organ donation interview - Philippa

Radio

RSG

Nationwide

20 August 2009

General organ donation interview - Annette Otto

Radio

RSG

Nationwide

20 August 2009

Update on RSG Radiothon - Emlynn

Newspaper

The Star

Gauteng

21 August 2009

JHB Tribute Day

Newspaper

The Citizen

Gauteng

21 August 2009

JHB Tribute Day

Radio

Cape Talk / KFM / 702

Nationwide

21 August 2009

General organ donation & Shortage of Donors in News Bulletin - Annette Otto

Radio

Kaya FM


24 August 2009

General Organ donation interview - Kate Seboni

Radio

Bush Radio

Western Cape

24 August 2009

General organ donation interview - Philippa

Radio

Radio Kragbron

Gauteng

24 August 2009

General organ donation interview - Annette Otto

Radio

M Power Radio

Gauteng

24 August 2009

General organ donation interview - Annette Otto

Television

Power within - SABC 3

Nationwide

29 August 2009

Organ donation

Radio

PUK FM


31 August 2009

General organ donation interview - Lizette Mouton

Radio

Radio Panorama

Gauteng

28 August 2009

Organ donation interview

Magazine

Men's Health

Nationwide

August & Sept. 2009

ODF Advertisements

Newspaper

Cape Argus & Cape Times

Western Cape

September 2009

ODF Advertisements

Magazine

Medical Chronicle

Gauteng

September Issue

JHB Tribute Day

Newspaper

The Star

Gauteng

4 September 2009

ODF Wall Chart

Television

Kids News - SABC 2

Nationwide

8 September 2009

ODF insert

Radio

Radio Panorama

Western Cape

9 September 2009

ODF Promotion

Magazine

O Magazine

Nationwide

October Issue

Kidney Donor

Radio

News Pod Radio - varies radio stations

Nationwide

2 October 2009

Snip it about WBW

Radio

RSG

Nationwide

5 October 2009

General organ donation

Radio

KFM

Western Cape

14 October 2009

Snip it about WBW

Radio

Voice of the cape

Western Cape

21 October 2009

General organ donation and WBW

Radio

KFM

Western Cape

23 October 2009

Snip it about WBW

Radio

SAFM

Nationwide

24 October 2009

Interview about WBW

Newspaper

Volksblad

Free state

29 October 2009

General organ donation

`2Newspaper

Killarney Gazette

Gauteng

5 November 2009

WBW

Newspaper

Beeld

Nationwide

24 November 2009

Recipient story and general organ donation

Radio

Valley FM

Western Cape

25 November 2009

National transplant day

Newspaper

Witbank News

Gauteng

26 November 2009

Recipient story

Radio

Radio Namaqualand

Western Cape

26 November 2009

National transplant day

Radio

SAFM

Nationwide

29 November 2009

National Transplant day

Radio

Bush Radio

Western Cape

30 November 2009

National Transplant Day

Newspaper

Daily Sun

Gauteng

30 November 2009

National Transplant day

Magazine

Mum's Mail

KZN

December Issue

Organ donation

Radio

Voice of the Cape

Western Cape

2 December 2009

National Transplant day

Radio

Radio Namaqualand

Western Cape

3 December 2009

National Transplant day

Newspaper

Herald Newspaper

Eastern Cape

3 December 2009

National Transplant day

Radio

SABC Durban

KZN

3 December 2009

National Transplant Day

Radio

Capricorn FM


3 December 2009

National transplant day

Television

3 Talk

Nationwide

7 December 2009

Recipient and general donation

Television

3 Talk

Nationwide

8 December 2009

Repeat broadcast

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