Organ Donor Foundation - Awareness And Publicity 2006

Awareness & Publicity 2009

Awareness:

February

10^th

Interview at Santam Legal Department, Brackenfell - office radio

14^th

Valentine emailer sent out to database, related organisations, coordinators, etc

19^th

Doctors Trip (Medical Talk)to Port Elizabeth

16^th - 20^th

Awareness Stand at Wits Medical School, JHB

20^th

Wellness Day at Proctor and Gamble, JHB

27^th

Awareness talk with students of CPUT, Bellville Campus

25^th - 28^th

Krugersdorp Netcare Hospital awareness stand at Randfontein Show, ODF signage & information displayed

March

7^th - 11^th

Stand at the SA Society of Anaesthesiologists congress, KZN

11^th

Stand with WP Blood Donor Clinic, Monte Vista

12^th

World Kidney Day: RSG on-air promo

13^th

Awareness Talk with Department of Public Works, KZN

21^st - 22^nd

Stand at the Surgical Update Congress, UCT

24^th

Awareness Talk with The Business Network, Edgemead
Stand with WP Blood Donor Clinic, Westridge, Mitchellsplain

27^th

Wellness day at Point Break, Bellville

April

16^th

Stand with WP Blood Donor Clinic, Parow

17^th - 19^th

Blue Route Mall "We Care" Expo

20^th

Awareness talk at Compassionate Friends meeting, Somerset West
Awareness talk at Bloemhof Girls High School, Stellenbosch

24^th

Physicians Refresher Course, Somerset West
Aerosud Wellness Day, JHB

29^th

Awareness talk at Thompson Travel, JHB

May

5^th

Awareness Stand at Primedia, Green Point

8^th

Awareness Stand at Mercedes Benz, JHB

13^th

Awareness Talk at Baragwaneth Hospital to WITS ECHO students, JHB

18^th

Awareness Talk at Afrikaans Boys High School, Pretoria
Stand with WP Blood Donor Clinic, Grassy Park

20^th

Awareness Stand at Avis, JHB

21^st

Stand at Transplant Sports Association Golf Day

June

5th

Wellness Day at UTI, JHB

17^th

Awareness Talk at RMB Private Bank, Rondebosch
Awareness Stand at Deneys Reitz, Cape Town

23^rd

Awareness Stand at Allan Gray, Cape Town

July

2^nd

Awareness Talk in Hermanus

14^th

Awareness Talk at Good Hope Rotary, Cape Town

17^th

Awareness Talk at Ithemba Labs, Cape Town

20^th

Awareness Talk at Onderstepoort, Pretoria

29^th

Awareness Talk at Sasol Technology, Rosebank

August

3^rd - 7^th

Awareness week and Gala evening in Klerksdorp

3^rd

Awareness Stand at Cape College, Crawford Campus

4^th

Awareness talk at Asser Maloka High School, grade 12 learners

5^th

Awareness Stand at Cape College, Pinelands Campus
Awareness talk at Natal Bypass Club, KZN
Wellness day at Telesure Holdings, JHB

6^th

Wellness day at Netcare Head Office, JHB

7^th - 10^th

Stand at the ASSA and Sages Congress, CTICC

11^th

Awareness stand at Groote Schuur Hospital Open Day

12^th

Wellness day at Discovery, JHB

13^th

Wellness Day at Bateman, JHB

14^th

Awareness talk at Transnet, Bellville
Wellness day at Gauteng Legislature

16^th

Stand at the Critical Care Congress, Sun City

17^th

Wellness day at Standard Bank Head office
Awareness talk at church in Soweto

18^th

Awareness talk at Heart Patient Support Group Meeting
Awareness talk at McCarthy, JHB

24^th

Awareness Talk at Table Bay Rotary

26^th

Awareness stand at Rhodes University, Grahamstown

28^th

Awareness talk at Dental Study Group, JHB

29^th

Awareness day at Cresta Shopping Centre with Blackheath Rotary

September

3^rd - 6^th

Awareness stand at the Homemakers Expo, CTICC

8^th

Awareness talk to students at Norwood Primary, JHB

17^th

Awareness stand at Blaauwberg Hospital, CT

24^th - 25^th

Stand at the SA Transplantation Society Congress, Spier

October

2^nd

Wellness day at US Embassy, CT

21^st

Wellness day at Standard bank, CT

November

5^th

Awareness talk at Transnet, Bellville CT

12^th

Wellness day at Stikland Hospital, CT

13^th

Awareness talk at Novartis, JHB

15^th

Awareness talk at Edgemead Lions Club, CT

18^th

Wellness day at Citigroup, JHB

20^th

Wellness day at CTICC, CT

24^th - 26^th

Stand at the ENC Congress, CTICC

December

1^st

Wellness day at Edward Nathan Sonnenberg, CT & JHB

Events / Promotions:

14 February: - Valentines emailer

12 March: - World Kidney Day - RSG on-air promo
4 April: - ODF / Spar Easter Egg Hunt and family day
28 April: - Organ Procurement Skills Training Workshop, Cape Town
May: - Mothers Day Press Release
25 - 28 June: - Somerset West Mall Charity Book Sale
31 July: - Corporate Civvies Day
AUGUST: ORGAN DONOR MONTH

Build a Bear Workshop - awareness stands:

1 August: Clearwater Mall (Jhb)
8 August: Canal Walk (CT) & Menlyn Park (Pretoria)
9 August: East Rand Mall (Jhb)
15 August: Gateway Theatre of Shopping (Dbn)
22 August: V&A Waterfront (CT)
23 August: The Pavilion (Dbn)

3 - 7August: - College of Cape Town Wellness Week
6 August: - RSG Radiothon
13 August 2009: My sister's Keeper JHB Preview at Monte Casino
17 August 2009: ODF Annual General Meeting, Cape Town
20 August: - Johannesburg Tribute Day
23 August: - Cape Town Tribute Day
29 August: - Pretoria Tribute Day and Fun walk with the theme Celebrate Life
27 - 30 August: - Cavendish Square Shopping Centre Charity Book Sale

3 - 6 September: - Homemakers Expo
25 October: - World's Biggest Walk, Cape Town & Johannesburg
3 December: - National Transplant Day & 42nd Anniversary of the 1st heart transplant

Publicity:

The following is a breakdown of media coverage on organ donation and transplantation in 2008:

Medium:	Details of Medium:	Region:	Date	Details of piece:
Website	Elixir Emergency Medical Bracelets		Ongoing	Link to the ODF's website
Website	Life IQ		Ongoing	Link to the ODF's website
Website	National Renal Care		Ongoing	Link to the ODF's website
Health Calender	Exxaro		2009 Health Calendar	ODF Details
Radio	Lesedi FM	Gauteng	8 January 09	General organ donation
Radio	Cape Talk / Radio 702	Gauteng & Western Cape	22 January 09	Dr Steyn 10pm - 11pm - general interview
Magazine	Heart magazine	Nationwide	Autumn issue	Organ Donation, Melinda Steyn awaiting a heart & Mrs Naidoo - donor family
Newspaper	Sandton Chronicle	Gauteng	16 February 2009	Article on the BioNic Project
Newspaper	Rosebank Gazette	Gauteng	16 February 2009	Article on the BioNic Project
Newspaper	Kilarney Gazette	Gauteng	17 February 2009	Article on the BioNic Project
Newspaper	Fourways	Gauteng	17 February 2009	Article on the BioNic Project
Radio	Radio Namaqualand	Western Cape	18 February 2009	General organ donation - Dr Elmi Muller
Newspaper	The Times	Gauteng	18 February 2009	General organ donation
Radio	YFM	Gauteng	4 March 2009	Youth Discussion on Organ donation
Newspaper	Daily News	KwaZulu Natal	5 March 2009	Our son died for nothing - organs weren't used
Radio	CHAI Radio - Jewish Community Station	Gauteng	5 March 2009	General Organ donation - Lizette
Radio	RSG	Nationwide	11 March 2009	Lizette Mouton was interviewed
Radio	RSG	Nationwide	12 March 2009	World Kidney day awareness
Radio	Metro FM	Nationwide	12 March 2009	Kidney Failure & Organ Donation - Dr Jacobs
Radio	Cape Talk & KFM	Western Cape	12 March 2009	World Kidney Day & organ donation
Newspaper	PE Express	Eastern Cape	18 March 2009	Student dies in Taxi and donates

Newspaper	City Press	Gauteng	22 March 2009	General organ donation and details
Newspaper	Weekend Post - PE	Eastern Cape	23 March 2009	Student dies in Taxi and donates
Newspaper	Herald	Eastern Cape	24 March 2009	Student taxi victim did not die in vain
Radio	Highveld Stereo	Gauteng	25 March 2009	Blurb for Cape Epic Race and Organ donation.
Magazine	Heart magazine	Nationwide	Autumn issue	Organ Donation, Melinda Steyn awaiting a heart & Mrs Naidoo - donor family
Newspaper	Sunday Times	Nationwide	29 March 2009	Organ Donation - recipient, donor family, stats etc
Magazine	Transplant News	Nationwide	March/April 2009	Organ Donor Foundation
Newspaper	Sunday Rapport	Nationwide	12 April 2009	Organ donation & ODF Details
Radio	Tobelo FM	Gauteng	29 April 2009	Kate Seboni was interviewed
Radio	702 Radio	Gauteng	30 April 2009	General organ donation - Annette Otto was interviewed
Newspaper	Die Beeld	Gauteng	8 May 2009	Mothers Day Miracle Article
Newspaper	Daily Sun	Western Cape	8 May 2009	Mothers Day Miracle Article
Newspaper	Cape Times	Western Cape	8 May 2009	Mothers Day Miracle Article
Newspaper	Daily Voice	Western Cape	8 May 2009	Mothers Day Miracle Article
Newspaper	Cape Argus	Western Cape	8 May 2009	Mothers Day Miracle Article
Newspaper	Killarney Gazette, Rosebank	Gauteng - Community	8 May 2009	Mothers Day Miracle Article
Newspaper	The Sowetan	Gauteng	8 May 2009	Mothers Day Miracle Article
Newspaper	Illanga News	Kwazulu-Natal	14 May 2009	Mothers Day Miracle Article
Radio	Kovsie FM		15 May 2009	Mothers Day Miracle story and ODF Details - Sam
Radio	East Coast Radio	Kwazulu-Natal	15 May 2009	Organ donation and durban recipient interview - Sam
Radio	East Coast Radio	Kwazulu-Natal	17 May 2009	Repeat interview
Radio	Kingfisher Radio	Eastern Cape	18 May 2009	General Organ Donation interview - Marci Faurie
Internet	East Coast Radio Blog page		May 2009	Mothers Day Miracle Story
Internet	5FM Radio		May 2009	Mothers Day Miracle Story
Magazine	Drum	Nationwide	21 May 2009	Kidney Recipient running in marathon
Radio	Motsweding FM	North West	21 May 2009	General Organ donation interview - Kate Seboni
Magazine	Your baby	Nationwide	August Issue	Organ Donation Blurb with ODF details
Newspaper	Weekend Post	Eastern Cape	19 June 2009	Liver recipient story and ODF Details
Magazine	Clicks Magazine	Nationwide	May/ June 2009	General Organ donation with ODF details
Magazine	Heart Magazine	Nationwide	May/ June 2009	General Organ donation article + Gird sibling story
Magazine	Exxaro Staff Magazine	Gauteng	May/ June 2009	General Organ donation with ODF details
Magazine	Sarie	Nationwide	June/July 2009	Fathers Day story
newspaper	Herald Newspaper	Eastern Cape	June 2009	Kids awaiting story and ODF Details
Newspaper	Weekend Post	Eastern Cape	19 June 2009	Liver recipient story and ODF Details
Radio	Highveld FM	Nationwide	23 June 2009	General organ donation
Radio	SAFM	Nationwide	30 June 2009	Organ donation awareness
Radio	SAFM	Nationwide	2 July 2009	Organ donation awareness
Radio	Voice of the Cape	Western Cape	15 July 2009	General Organ donation
Newspaper	Germiston City News	Gauteng	22 July 2009	Organ Donor Month
Radio	702 Radio & Cape Talk	Nationwide	28 July 2009	Organ donation and cultural beliefs - Alomah Matsie Pooe
Newspaper	Algoa Sun Newspaper	Port Elizabeth	28 July 2009	Organ donor month & Recipients story
Radio	Kaya FM	Gauteng	29 July 2009	Organ donation - Kim Crymble
Radio	SAFM	Nationwide	29 July 2009	Kidney Recipients & ODF Details - Kim Crymble
Radio	East Rand Radio	Gauteng	29 July 2009	Civvies day interview
Newspaper	The Go - Community	East London	29 July 2009	Organ donor month
Radio	Kfm/Cape Talk	Western Cape	31 July 2009	Philippa and Lizette Mouton - organ donor month in English and Afrikaans snippet
Magazine	Runners World	Nationwide	August Issue 2009	ODF Advertisements
Magazine	Indwe Magazine	Nationwide	August Issue 2009	ODF Advertisements
Magazine	Buzy Body	Nationwide	August Issue 2009	ODF Advertisements
Magazine	Today Magazine	Nationwide	August Issue 2009	ODF Advertisements
Magazine	Finesse	Nationwide	August Issue 2009	ODF Advertisements
Magazine	Seventeen	Nationwide	August Issue 2009	ODF Advertisements
Magazine	Living and Loving	Nationwide	August Issue 2009	Organ donor Month
Magazine	Your baby	Nationwide	August Issue 2009	Organ Donation Blurb with ODF details
Magazine	Skyways (SA Airlink)		August Issue 2009	Organ donor month
Magazine	Joy Magazine	Nationwide	August Issue 2009	Organ Donor Month
Radio	Kingsfisher FM	Port Elizabeth	August 2009	Radio Advertisements
Radio	Radio Today	Gauteng	August 2009	Radio Advertisements
Radio	Radio Rosestad	Bloemfontein	August 2009	Radio Advertisements
Newspaper	Bloemnuus	Bloemfontein	August 2009	Organ donor month
	Grocotts Mail	Grahamstown	August 2009	Recipient story & organ donor month
Newspaper	Vaalnuuwsblad		August 2009	Organ donor month
Newspaper	Ster Newspaper	Vaal Triangle	August 2009	Organ donor month
Newspaper	The Post		August 2009	Organ donor month
Magazine	Healthy Times (TLC)		August Issue	Organ donor Month
Magazine	You Pulse Magazine	Nationwide	August Issue	General donation
Magazine	Huisgenoot	Nationwide	August 2009	Organ donor month
Newspaper	Daily Dispatch	Port Elizabeth	August 2009	PE Recipient story
Staff Magazine	Sasol - Techno	Staff	August 2009	Organ donor Month
Newspaper	Die Burger	Gauteng	August 2009	Organ Donor Month
Newspaper	Beeld	Gauteng	August 2009	Organ donor month
Newspaper	Business Today		August 2009	Organ donor month
Newspaper	Kroonnuus Newspaper	Gauteng	August 2009	Organ donor month
Radio	Radio Pretoria	Gauteng	August 2009	Organ donation interviews
Radio	Algoa FM	KZN	August 2009 - what's on Diary	Organ donor month
Newspaper	The Witness	KZN	Throughout August	ODF Advertisements
Newspaper	Cape Argus	Western Cape	Throughout August	ODF Advertisements & ODF Article
Newspaper	Cape Times	Western Cape	Throughout August	ODF Advertisements
Magazine	Men's Health	Nationwide	August & Sept. 2009	ODF Advertisements
Magazine	Femina	Nationwide	June / August Issue	Organ donor Month
Magazine	WeighLess		July / August Issue	Organ donor month
Newspaper	Sondag Newspaper	Gauteng	2 August 2009	Organ donor month & Interviewed Lizette Mouton
Radio	Radio Rosestad	Bloemfontein	3 August 2009	ODF Interview - Dalene van der Merwe
Radio	Inkwekesi Radio	National	5 August 2009	General organ donation interview - Kate Seboni
Newspaper	Elandnuus	Northern Cape	7 August 2009	Kimberley Recipient story
Newspaper	Daily Sun	Gauteng	7 August	Patient awaiting and organ donation
Magazine	Vrouekeur	Nationwide	7 August 2009	Organ donor month
Newspaper	Independent Newspaper	Gauteng	8 August 2009	Organ donor month
Radio	Tobela FM	Nationwide	11 August 2009	General organ donation interview - Kate Seboni
Radio	Lesedi FM	Nationwide	12 August 2009	General organ donation interview - Kate Seboni
Newspaper	Krugersdorp News	Krugersdorp	12 August 2009	Organ donor month
Newspaper	PE Express	Port Elizabeth	12 August 2009	Organ donor month
Radio	Radio Rippel	Gauteng	13 August 2009	General organ donation interview - Annette Otto
Newspaper	The Witness	Kwazulu- Natal	14 August 2009	Organ donor Month
Newspaper	Northcliff Mellville News	Gauteng	14 August 2009	Organ donor month
Newspaper	Mossel Bay Times	Mossel Bay	18 August 2009	Organ donor month
Radio	Motswebing Radio	Gauteng	18 August 2009	General organ donation interview - Kate Seboni
Radio	Lesedi FM	Nationwide	20 August 2009	General organ donation interview - Kate Seboni
Radio	Radio Namibia	Namibia	20 August 2009	General organ donation interview - Philippa
Radio	RSG	Nationwide	20 August 2009	General organ donation interview - Annette Otto
Radio	RSG	Nationwide	20 August 2009	Update on RSG Radiothon - Emlynn
Newspaper	The Star	Gauteng	21 August 2009	JHB Tribute Day
Newspaper	The Citizen	Gauteng	21 August 2009	JHB Tribute Day
Radio	Cape Talk / KFM / 702	Nationwide	21 August 2009	General organ donation & Shortage of Donors in News Bulletin - Annette Otto
Radio	Kaya FM		24 August 2009	General Organ donation interview - Kate Seboni
Radio	Bush Radio	Western Cape	24 August 2009	General organ donation interview - Philippa
Radio	Radio Kragbron	Gauteng	24 August 2009	General organ donation interview - Annette Otto
Radio	M Power Radio	Gauteng	24 August 2009	General organ donation interview - Annette Otto
Television	Power within - SABC 3	Nationwide	29 August 2009	Organ donation
Radio	PUK FM		31 August 2009	General organ donation interview - Lizette Mouton
Radio	Radio Panorama	Gauteng	28 August 2009	Organ donation interview
Magazine	Men's Health	Nationwide	August & Sept. 2009	ODF Advertisements
Newspaper	Cape Argus & Cape Times	Western Cape	September 2009	ODF Advertisements
Magazine	Medical Chronicle	Gauteng	September Issue	JHB Tribute Day
Newspaper	The Star	Gauteng	4 September 2009	ODF Wall Chart
Television	Kids News - SABC 2	Nationwide	8 September 2009	ODF insert
Radio	Radio Panorama	Western Cape	9 September 2009	ODF Promotion
Magazine	O Magazine	Nationwide	October Issue	Kidney Donor
Radio	News Pod Radio - varies radio stations	Nationwide	2 October 2009	Snip it about WBW
Radio	RSG	Nationwide	5 October 2009	General organ donation
Radio	KFM	Western Cape	14 October 2009	Snip it about WBW
Radio	Voice of the cape	Western Cape	21 October 2009	General organ donation and WBW
Radio	KFM	Western Cape	23 October 2009	Snip it about WBW
Radio	SAFM	Nationwide	24 October 2009	Interview about WBW
Newspaper	Volksblad	Free state	29 October 2009	General organ donation
`2Newspaper	Killarney Gazette	Gauteng	5 November 2009	WBW
Newspaper	Beeld	Nationwide	24 November 2009	Recipient story and general organ donation
Radio	Valley FM	Western Cape	25 November 2009	National transplant day
Newspaper	Witbank News	Gauteng	26 November 2009	Recipient story
Radio	Radio Namaqualand	Western Cape	26 November 2009	National transplant day
Radio	SAFM	Nationwide	29 November 2009	National Transplant day
Radio	Bush Radio	Western Cape	30 November 2009	National Transplant Day
Newspaper	Daily Sun	Gauteng	30 November 2009	National Transplant day
Magazine	Mum's Mail	KZN	December Issue	Organ donation
Radio	Voice of the Cape	Western Cape	2 December 2009	National Transplant day
Radio	Radio Namaqualand	Western Cape	3 December 2009	National Transplant day
Newspaper	Herald Newspaper	Eastern Cape	3 December 2009	National Transplant day
Radio	SABC Durban	KZN	3 December 2009	National Transplant Day
Radio	Capricorn FM		3 December 2009	National transplant day
Television	3 Talk	Nationwide	7 December 2009	Recipient and general donation
Television	3 Talk	Nationwide	8 December 2009	Repeat broadcast